Jon Goodman, founder of the Online Trainer Academy (OTA), describes it this way “The Online Trainer Academy is a comprehensive certification program designed to show fitness professionals like you how to build and grow an online training business for more income and freedom in a smart and strategic way.”
I would describe it as the kick in the pants I needed to get my business organized and gain the time freedom that comes with training online.
In 2009, I left my job in retail management, lost 80 lbs, and became a certified fitness trainer - yes, in that order and no I don't recommend doing it that way.
I quickly realized that I had no idea how to run my own business - despite having a background in sales, management, and marketing. It was around that time that I discovered Jon Goodman through the Personal Training Development Center.
I signed up for his course on Facebook ads called 1K Extra. Ultimately, after a few updates, Jon decided to close down the program. I assume he didn't feel like it lived up to his standards. I was pretty disappointed because we were told we'd get lifetime updates and I had just wasted over $2k with a different Fitness Marketing company.
It wasn't long after that Jon announced the Online Trainer Academy and told us that anyone who purchased 1K Extra would be enrolled into the OTA free of charge. I thought, finally, someone in this industry who keeps their word and cares about providing value.
The OTA has really helped me grow my business in 3 ways:
When I first graduated, I used online training as a way to keep clients happy when I had to travel or they missed sessions. That way I could keep getting paid. Something funny happened though - as clients left for various reasons, they asked to still work with me online. In January 2018, I made the decision to make the transition to a full-time online trainer so that I didn't have to give the studio 40% of my check anymore.
Since then, I've had to make several trips home for family emergencies or go out of town for conferences. Thanks to the flexibility of online training, my clients didn't even know I was gone because I was able to run my entire business in just a couple of hours a day while traveling.
You've probably already figured this out but the short answer is YES!!!!!
That does come with a couple of small caveats.
If you have any questions that I have not answered in this review or in the links below. Drop a comment below and I will answer it or get the answer for you.
Stephen Box is a Certified Fitness Trainer through the ISSA, Precision Nutrition Level 2 ProCoach, and a graduate of the Online Trainer Academy. He has served as an expert media contributor for Men's Fitness, Men's Journal, Exercise.com, and The Huffington Post to name a few. When he's not serving his clients, Stephen enjoys spending time with his beautiful wife of 20+ years and going to football games.
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